Noise rap group .clipping reaches perfect amplitude for Sub Pop reps, ready two LPs for 2014

Noise rap group .clipping reaches perfect amplitude for Sub Pop reps, ready two LPs for 2014

Contributing to TMT’s already stellar reputation as a vessel for artists entering lives where they can afford weekly grocery trips, clipping., the rap outfit with the noisy peripherals, has just signed with Sub Pop, following the release of their Eureka!-earning, self-released album Midcity (TMT Review) earlier this year — and, not to mention, a performance at our very own Unisex Earplug showcase at this year’s SXSW. Christening their newfound label relationship, the trio of Daveed Diggs, Jonathan Snipes, and William Huston will be performing at Silver Jubilee next month, and their label debut is scheduled for release sometime in 2014, followed or preceded by another full-length for Deathbomb Arc. Exact dates are contingent upon when Diggs cares to once again remind us, through the use of an oversized megaphone, “It’s clipping., bitch.”

Entirely different utilizations of harshness separate clipping. from the more unhinged and confrontational Death Grips, and so do the former’s clear lyrical references to contemporary rap motifs. This may or may not be a good thing, depending on how seriously you take things like a roughly 10-minute expose on the vocal fluctuations contained in the phrase “GET MONEY” or talk of a “Rolex with more diamonds than gears,” but maybe future releases will see a decrease in this approach and more tracks like Midcity cut “bout.that,” which you can hear in their new video:

To be sure, the references are here too, but a certain depth to the song, as well as the full-blown 90s-esque style to the video, seems to suggest that the lyrics are all in homage to the genre. Or, who knows? Maybe the band’s history with “yay,” as it were, has yet to be revealed…

• clipping.: http://www.itsclippingbitch.com
• Sub Pop: http://www.subpop.com

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