Personally, I'm usually smarting too much from the bill at Starbucks to consider buying a weak jazz compilation I could slap together on Soulseek, but apparently Starbucks has tapped into an entire market of folks who just need a little somethin' somethin' for their Volkswagen 6-CD changers. This week, Starbucks announced the official launch of Hear Music, a new label comprised of Starbucks and the Concord music group. Their first big star? Sir Paul McCartney, who may or may not also be doubling as Barista Paul McCartney.
Capitol Records is reported to be crying into their budget lattes from 7-Eleven, but hey, now's a whole different time, man. All Sir Paul needed was love. Now, well... I guess he needs, uh, coffee.